A NEW care company based in Dalgety Bay is hiring five workers to help elderly people across West Fife and Kinross.

Home Instead will offer alternative options to other more traditional care companies such as companionship services as well as home help and personal care.

Owner Rachel Doyle was inspired to expand the care options available to elderly people and their families after finding it difficult to get support for her own parents.

She wants to support the growing elderly population in West Fife and Kinross by allowing them to continue enjoying the comforts of home while receiving the care that they need.

Rachel said: “Growing old can bring challenges, both for the person who is ageing and for their family.

"We aim to provide relationship-led support to help people live life on their own terms in the familiar surroundings of their own home with all their treasured possessions and memories.

"We believe in personalised care delivered by care-givers who are matched with clients according to their interests, hobbies and personality.

"Our care visits are a minimum of an hour to help clients and care-givers build meaningful relationships.”

Rachel’s most recent role was head of safety, health and wellbeing at the University of Strathclyde.

There, she conducted wide-ranging health awareness campaigns and created a strategy to improve mental health.

This, along with her experience as a community counsellor, led her to develop a care-at-home service that tailors support to meet the needs and desires of the individual.

From her office in Dalgety Bay, her care manager, Deborah Finlayson, will lead a team of dedicated care-givers selected for their character and values to provide quality care to clients.

The company is keen to hear from people who feel they have the qualities and values to support an older person.

Rachel added: “We offer a wide range of care-giver roles to meet a vast set of care needs but previous experience is not essential.

"A warm heart and a genuine caring nature are the most sought-after character traits. Home Instead will provide full training.

"Retired people who feel they still have a lot to give can be wonderful care-givers.”

To find out more about Home Instead West Fife and Kinross, the services they provide or the career opportunities available, call 01383 668866 or visit https://www.homeinstead.co.uk/west-fife-kinross/