WEST Fife shoppers can combat the cost of living crisis by purchasing essential items for just one pence.

Snappy Shopper is partnering with a range of stores throughout the Kingdom for the offer, which will allow families to buy milk and a loaf of bread for just a penny each.

Participating shops include: the Spar in Halbeath; Scotmid in Inverkeithing; the Nisa Local in Oakley; Best One in Kelty; and the Spar in Kincardine.

Co-founder, Scott Campbell, explained: "We are aware of how tough it is for many people due to rising inflation and a cost of living crisis.

"We have decided to partner with our retailers to provide a loaf of bread and two litres of milk to every household in Fife (who have a snappy shopper retailer that can deliver to them).

"We hope that as many Fifers as possible take us up on this offer."

The promotion, which is now underway, allows new and existing customers to order bread and milk for one pence each on the Snappy Shopper app and website.

However it is delivery only and most stores include a delivery fee of between £2 to £3.

Snappy Shopper's mission is to protect local community businesses and the customers they serve by offering an affordable and convenient home delivery service within one hour.

Scott added: "For several years Snappy Shopper has partnered with local community retailers to provide on-demand rapid grocery delivery to our customers' doors.

"We aim to provide value for money by encouraging our partner retailers to charge the same prices for products delivered as in-store.

"During lockdown Snappy Shopper together with our partner retailers provided tens of thousands of customers with a valuable lifeline by delivering essentials to our customers door within 30-60 minutes."

The specific products will be two litres of semi-skimmed or full milk and 800g (or equivalent) large white bread.

Customers will be able to buy one carton of milk and one loaf of bread per order per household, while stocks last.