A DUNFERMLINE PR company has celebrated its 20th birthday this week.

Advantage PR Ltd, which is run by sole trader Clare Graham, has provided a service to countless clients across Scotland over the last two decades.

Although specialising in the Food & Drink, Property & Construction, and Travel & Hospitality Sector PR, Clare said she has “pretty much covered every type of business you can think of" over the years.

This has ranged from Chocolatiers to Wind Turbines, from 4x4 Safaris to Cookery Schools, Children’s Tuition, Ladies only Gyms, hot air balloons and whisky distilleries.

Clare, who attended Dunfermline High School, and studied English and Film & Media Studies at the University of Stirling before joining Edinburgh based Harrison Cowley PR,

She said: “I am delighted and very grateful to be celebrating 20 years with this business which I started from scratch. I’m proud of my track record in representing many of Scotland’s finest businesses over the years, and I look forward to representing many more.

"PR has had to adapt to the new digital media world, and sadly, the pandemic has meant that there are less platforms to target, but building a brand and presenting it in a professional way with an engaging flow of information is still a huge part of what I can bring to the table for businesses of all sizes.

“Business media especially are still very interested in the “story” of a business so it’s always a good idea, I would say, to put your head above the parapet once in a while.

"As regards the food & drink sector in Scotland, it is still very vibrant, even although the hospitality sector was ravaged during the pandemic. Budgets are tight, but please try and allocate some money to PR – that would be my advice to restaurants and hotels – as it will set you apart from the competition.”

In a move to additionally offer clients an increased range of one point of contact services, including graphic design, website design, SEO and other digital marketing services, Advantage PR has recently announced a new collaboration with Milnathort based digital marketing agency, Flintriver.